FRANKIE KNUCKLES COCKTAIL
Great music and amazing whisky can change your world...
Every generation needs its own identity. Its place in history, its reason to exist. It mixes influences and inspirations, and in doing so creates new and amazing experiences and sensations. It is open to new locations, new feelings, yet at the same time stays true to exactly who it is.
This is 808.
TommyD is a DJ, a successful music producer and one half electro soul band Graffiti6.
Outside of music he has one other passion: Whisky.
In Tommy’s words: “whisky brings people together. It loosens the tongue, inspires conversations. Like the best dance music it has warmth, bottom end, and a definite KICK. You know where you are with a whisky, there is a statement going on”.
After years of bringing his music to the world, DJ’ing in some of the most prestigious and significant clubs, Tommy decided to bring his two passions together.
Cofounding the company with his business partner Paul Pullinger, an entrepreneur specializing in disruptive innovation, they put together a team culled from a wide mix of creative people, music experts, whisky specialists, an entrepreneurs, in order to reach out to an audience on the hunt for the exciting and new.
Whisky-but not as you know it. It’s 808.
Working with a whisky industry legend Jonathan Driver, the team set about designing a grain whisky that would work both as an amazing drink in itself, yet have the subtleness and versatility that’s perfect for mixing in cocktails and the simple club serves .
808 is created from the combination of many different grains from maize to barley. Unlike the traditional and more familiar malted barley-based Whiskies, 808 is lighter, subtler, smoother- the flavor shines. It feels youthful and exciting, a refreshing charge from the heavier malts a lot of people attribute to Whisky.
Inspired by the “father of House music” Frankie Knuckles in collaboration with 808 company we created a namesake cocktail.
Young, energetic , sprightly , without rules. These are the words that describe it.
Come and prove its character!